mental models

Thaïs D'Escufon

The Friend Zone: Why So Many Men Fall into It and How to Avoid It

It’s not uncommon to hear the phrase: “It’s nice, but I’d rather we stay friends.” For many men, these words mark the beginning of a descent into what is commonly known as the “friend zone.” This ambiguous territory, where friendship takes precedence over love, is often perceived as a true “hell” for those who hoped for more. But why do…